For companies adding teams
One CRM for every team you hire.
Sales, onboarding, support and success work the same customers, with a workflow at each handoff.
Add a team. The customer stays the same.
A tool per team
- CRM · SalesNorthwind TradersDeal: Won
- Onboarding tool · ImplementationNorthwind TradersOnboarding: Live
- Helpdesk · SupportNorthwind Traders3 tickets, 1 urgent
3copies of the customer
Custral Sample workspace
1record, worked by every team
Follow one customer from signed to renewed.
Demo request reaches sales
A Demo request form comes in, with a task to qualify it.
How Sales works in Custral →Won deal starts an onboarding
When a deal is Won, the onboarding and its kickoff task are created.
How Implementation works in Custral →Urgent ticket reaches Support
When a ticket turns Urgent, a notification goes out and a task to respond is created.
How Support works in Custral →Live onboarding opens the renewal
When an onboarding goes Live, the renewal opens with a task to book the first quarterly review.
How Customer Success works in Custral →A new team starts caught up.
Onboarding opens Northwind on day one. Stella, your AI teammate, has read every call and email sales had, so nobody asks the customer twice.
Support gets the tickets, not the pipeline.
Set what each team can open, on every plan. The rest stays out of its tables and search.
Object
Deals
Access
- SSales teamSet hereCan edit
- IImplementation teamSet hereCan view
- CCustomer Success teamSet hereCan view
Add a person or group
Support team isn't listed, so Deals stays out of its tables and search.
Move off HubSpot one team at a time.
- Connect HubSpot
Contacts, companies, deals and tickets copy in every six hours.
- Move the first team
Support works here. Sales stays in HubSpot.
- Move the next one
Its deals are already on the same companies.
The sync copies one way, into Custral. Coming from another CRM? Import a CSV or Excel file.
Numbers every team agrees on.
Room for more teams, and the API.
100,000active records
25active workflows
10connected integrations
APIand MCP server
Teams, permissions and workflows are on every plan. Growth is $79 a seat a month, billed annually ($99 monthly). See pricing
Compare every limit
| Limit | Starter | Growth | Scale |
|---|---|---|---|
| Per seat, billed annually | $39$49 monthly | $79$99 monthly | $149$189 monthly |
| Active records | 10,000 | 100,000 | 1,000,000 |
| Active workflows | 5 | 25 | Unlimited |
| Workflow runs a month | 10,000 | 100,000 | 1,000,000 |
| Connected integrations | 3 | 10 | Unlimited |
| Credits a month | 5,000 | 25,000 | 100,000 |
| API and MCP server | Not included | 10 req/s | 50 req/s |
| Mailboxes | 10 | 50 | 250 |
| Email domains | 3 | 10 | 50 |
| File storage | 50 GB | 500 GB | 2 TB |
| Support | Priority |
Before the second team moves in.
Do we need Growth for teams and permissions?
No. Both are on every plan: grant a person or a team read, comment, edit, delete, admin or owner. Growth adds room and the API.
Can support work tickets without seeing the pipeline?
Yes. Restrict Deals to the teams that sell, and it drops out of Support's tables and search. Workspace admins keep access.
Can one team move off HubSpot before the others?
Yes. Contacts, companies, deals and tickets copy in every six hours, or on demand with Re-sync all. The sync copies one way, so a team still working in HubSpot won't see what changes in Custral.
How does a new team pick up a customer's history?
It's already on the company. Every deal, onboarding, ticket and renewal related to it shows on its page, and the team's access decides what it can open.
What changes past Growth?
The same workspace keeps going. Scale raises the limits again and adds priority support.
Hire the next team into the same record.
Move the first team now, and the rest when they're ready.
Growth is $79 a seat a month, billed annually. See pricing
Just starting out? Custral for startups. Security reviews ahead? Custral for enterprise.